Our History

BR Diamond Suite, Inc. was established, and opened it’s first storefront on 6409 Odana Road in Madison.

BR Diamond Suite, Inc. hosted the very first “Talk of the Town” Customer Appreciation Party to celebrate it’s first year in business – and has hosted every year since!

BR Diamond Suite, Inc. celebrated consecutive years of design awards and accolades, where Brian and Jo won “Awards of Merit for Design Achievement” from the Wisconsin Jewelers Association.

BR Diamond Suite, Inc. celebrated 10 years in business.

BR Diamond Suite, Inc. was entered into the Smithsonian National Museum of Natural History as a member of Jewelers of America.

BR Diamond Suite, Inc. celebrated 20 years in business.

2007 & 2008:
BR Diamond Suite, Inc was voted “Brava’s Top 5 Favorite Place to Buy Jewelry” in Madison.

BR Diamond Suite, Inc. moved to our new location at 1820 West Beltline Highway in Madison.

BR Diamond Suite, Inc. celebrated 30 years in business.

Our Team
Jo B. Hoffman

President, Co-Owner, Designer
Brian Reinholtz

Vice President, Co-Owner, Designer, Master Goldsmith
Lori Karls

General Manager, Human Resources, Accountant
Sarah Endres

Director of Marketing and Merchandise, Designer
Carol Ross

Director of Sales, Designer

Andre Brooks


Sarah Ann Jenkins

Sales and Marketing Associate

Sami Brickson

Sales and Marketing Associate